Recently, Mr. Chen Rongfei, Secretary-General of the Association of China Cleaning Equipment & Sanitary Supply (ACCESS), led a delegation to visit RAI Exhibitions (Shanghai) Co., Ltd.. The two parties engaged in in-depth discussions on the pathways towards standardisation and internationalisation within the cleaning industry, and explored long-term cooperation opportunities across multiple areas, including exhibition projects, industry events, and international promotion.
Deepened Understanding, Shared Development
Secretary-General Chen Rongfei began by introducing the background and development philosophy of ACCESS. The association is committed to advancing the standardisation and internationalisation of China’s cleaning industry. Through its ongoing support for member enterprises in information exchange, market expansion, industrial collaboration, and technology enablement, ACCESS actively builds bridges across the sector and has become an important platform linking Chinese cleaning manufacturers with the global market.
Operations Director Hu Ting emphasized that the core purpose of this visit was to establish a long-term, stable, and substantive strategic partnership with RAI Exhibitions (Shanghai) Co., Ltd.. He noted that there is significant potential for complementarity in areas such as exhibition cooperation, co-organisation of events, resource sharing, and routine communication. By leveraging these synergies, both parties can work together to enhance global brand-building and expand the international market presence of China’s cleaning industry.
Synergy in Action: Driving Tangible Cooperation
Following this, Yvette Hu, General Manager of RAI China, gave a detailed overview of Interclean’s overall exhibition strategy in China. She noted that since its introduction to the Chinese market, Interclean Shanghai has remained committed to building an international platform that connects global cleaning industry resources, consistently promoting the exchange and integration of cleaning technologies and concepts. The exhibition will focus on cutting-edge technologies, green solutions, and international trade cooperation, showcasing the strength of Chinese manufacturing and effectively presenting the story of Chinese brands.
She particularly stressed: “We not only welcome enterprises to exhibit; we also aim to provide association members with a more results-driven platform through a series of forums, exchange sessions, and procurement-matching activities.”
Finally, Michael, Project Manager of Interclean Shanghai, stated that Interclean continues to devote itself to serving as a bridge for global dialogue within the cleaning sector. While facilitating the entry of international cleaning brands into the Chinese market, it also aspires to become a driving force for more Chinese enterprises to ‘go global’. Collaboration with ACCESS will help deepen understanding of corporate needs, integrate industry resources, and further enhance the quality of the exhibition.
This meeting not only strengthened mutual understanding, but also laid a solid foundation for multi-level and multi-dimensional cooperation going forward. In the future, both parties will continue to explore additional avenues of collaboration, contributing fresh momentum to the high-quality development of China’s cleaning industry with professionalism and a global perspective.
Message
胡禕 Yvette Hu
General Manager, RAI China
Today's meeting was far more than a routine exchange – it was, in essence, a genuine alignment of ideas and vision.
As a professional platform with deep roots in the global cleaning industry, Interclean has always sought to facilitate the international exchange of resources while better supporting Chinese manufacturing and Chinese brands in going global. We greatly look forward to strengthening our collaboration with ACCESS across more dimensions, working together to bring Chinese cleaning brands onto the world stage.
Looking ahead, we are committed to joining hands with ACCESS to connect global resources, spark greater innovation, and jointly write a new chapter in the high-quality development of the cleaning industry. We hope that next time, we will meet again at the Interclean exhibition to witness our mutual growth and achievements.
*Global cleanliness will echo with China's voice;
The world stage awaits our shared journey.*
